From Kellogg Insight
We are in the thick of the 2016 presidential primaries, and you are likely hearing from candidates every time you turn on your TV or radio, or go online. The candidates are eager to set themselves apart in your mind and tell you what sort of president they would be. Essentially, they are fighting to brand themselves.
The 12th annual Kellogg Super Bowl Ad Review is quickly approaching, and with advertising spots selling at a reported $5 million, the stakes are higher than ever for marketers.
On Sunday, Feb. 7, more than 50 Kellogg students will join Professors Tim Calkins and Derek Rucker as they try to separate the Super Bowl advertising winners from the losers.
Read on to learn more about Calkins and Rucker — two of Kellogg’s most widely recognized marketing professors — including their past involvement with the Ad Review and what they’re most looking forward to about this year’s ads.
Paul Christensen is a clinical professor of finance at Kellogg, where he teaches courses in microfinance and international business. In addition, he serves as Academic Director for Kellogg’s Global Study Programs, enabling MBA students to explore international business and markets through global immersion experiences. Prior to Kellogg, Christensen was the founder and President of ShoreCap International Ltd., a $28 million private equity company, based in London, which invests in financial institutions in developing countries throughout Africa, Asia and Eastern Europe.
Christensen took time to talk about what he teaches, why he teaches and what he hopes students take away from his courses.
Amrit Chavada, far left, takes time to relax with some of her One-Year MBA classmates.
By Amrit Chavada
It’s been three months since the Kellogg One-Year MBA class of 2016 stepped onto the Evanston campus, and it has been an intense and fun experience.
After spending a summer taking core classes together on campus, we joined the incoming two-year MBA class for KWEST across various locations around the world. An important part of the KWEST tradition is that participants are not allowed to reveal information about their past. There were other fellow 1Y students on our trips, and having spent the summer together, we already knew each other. It was great fun pretending to not know each other and have our KWEST groups think we were a part of the incoming Two-Year batch!
After a short break, we just resumed our fall quarter classes in Evanston and will now be taking various electives depending on our individual interests and goals.
It was a little over a year ago when I was researching about one-year MBA programs. While you may have various professional and personal reasons for choosing a one-year or two-year MBA, here are some of the unique features of Kellogg’s One-Year MBA program that may be considered while trying to navigate though the decision.
From Kellogg Insight
Of all the annoyances the workday can entail — that too-early alarm, rush hour traffic, late nights stuck at your desk on deadline — having a bad boss can be the most insidious.
“Nobody wants to go to work when they don’t get along with their boss,” says Jon Maner, a professor of management and organizations at the Kellogg School. “It really weighs on people’s everyday life.”
Kellogg Professors Jon Maner, left, and James B. Shein
Maner has studied bad bosses, with the goal of understanding their behavior so that it can be curtailed. He has focused in particular on power-hungry bosses who are surprisingly willing to sideline their best performing employees — and promote incompetent team members — in order to keep themselves from being out shined.
“Be curious and don’t stop learning. The world is constantly evolving, and you should be too.” — Brayden King
“Leadership is often determined by the courage of the questions you ask, not only the answers you give.” — Michelle Buck
“Never allow yourself to get so busy that you starve the relationships that matter most.” — Nicholas Pearce
Kellogg celebrated the graduation of the Class of 2015 this past weekend. Prior to the ceremony, Kellogg’s faculty members were asked to offer their advice to the new graduates.
Their responses ranged from the ideas of working hard and constantly learning to remembering to smile and focusing on more than just work.
Take a look at the more than 60 pieces of advice.
Gad Allon, professor of managerial economics and decision sciences, was named the 2015 L.G. Lavengood Outstanding Professor of the Year Award on Friday.
The award, named in honor of former Kellogg Professor Lawrence G. Lavengood, is voted on by graduating students of Kellogg’s Full-Time and Part-Time programs.
“As an aspiring operations expert and life-long learner, Professor Allon continues to inspire me and those around me with his passion for operations, his drive to continuously improve and his desire to help others learn,” wrote one student in their nomination for Allon.